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THE GUAYABERA IS A CLASSIC,
BUT IT WAS TIME FOR AN UPDATE.

As far back as I can remember I felt the guayabera shirt needed a change, it needed something cool and modern to happen to it. The shirt that defined my culture’s style had not evolved. My favorite type of shirt couldn’t keep up with my style, most men's style for that matter. When I had the chance, my first thought and intuition told me to remix the guayabera. Reinvent the guayabera shirt in such a way that everyone will still be able to recognize it, connect with it, and appreciate the style.
THIS IS MORE THAN A TYPICAL SHIRT,
THIS IS OUR CULTURE.
— Joe "Mr. Yabera" Jenovese
SAY IT RIGHT
I felt I had an obligation to myself, my family, my culture, and my heritage to create something that enhanced the longevity of the guayabera shirt. The type of shirt is recognized all throughout the world, and I want people to know the best way to pronounce it, Guayabera = Y-A-BERA…and now we have one for every style and every occasion. Say Hola to the Reinvented gua|Yabera.
OUR FABRIC
We don't like 100% Linen, It wrinkles too easily. It starts wrinkled, looks wrinkled...always wrinkled! So we set out to find a similar fabric, in stunning colors, that does away with wrinkles. We call it Lux Linen and it's more Luxurious than the stereotypical 100% Linen. It took us over a year to find this fabric, it's now used in over 90% of our collection. It's lightweight, soft, easy to care for, and did we mention, wrinkle resistant!


WHAT MAKES US DIFFERENT

Y.A.Bera Clothing is all about casual elegance. In 2013 we brought back the classic iconic style of the guayabera with a modern twist. The nostalgic guayabera takes us back to a time when people lived at a slower pace and enjoyed life fully. And it’s updated features make it a perfect fit for today’s man. Snap Down Collar to keep your look clean and kept. Three quarter sleeve latch for long sleeve shirts, lets you roll up your sleeve and perfect that casual look. Cool & Original artwork created by real talents around the world. Perfect Pin-tuck Pleats give you the iconic guayabera look and stretch for comfort. Cigar/Pen pocket conveniently placed at the chest providing great access right at your fingertips. Waist pockets on some pieces giving you an entirely new way of dressing.

We pride ourselves in our heritage and take honor in creating a stylish guayabera.
— Joe "Mr. Yabera" Jenovese
 
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